Get More Visitors to Book Now (and Later)
Take a quick look at the home page of your tourism website and browse your property, tour and activity description pages. Are the photos real? Do they contain actual (happy) customers and non-stock footage of local attractions? Before you consider another tourism marketing tactic to get more bookings, update your photos right away to promote [...]
People want to buy travel services from a real person and not a website. It makes no difference how exciting and flashy your travel company website may be. To convince more visitors to make a booking, you must show the world that you run a real tourism business staffed by actual people. Using stock photos [...]
Do You WWW Your Tourism Website Address? The domain name for a tourism business website is your premium address on the Internet. It tells potential customers how to reach you on the Web to research trip opportunities and book travel. Every reputable tourism business must promote their website URL both online and offline in such [...]
Listening to your customers by asking for feedback is standard practice these days in the oh so competitive tourism industry. I find that a majority of tourism businesses ask for feedback via survey forms, in person, or by emailing travelers after they return from a trip. I agree that it is critical to find out [...]
As a perpetual traveler I enjoy viewing travel videos, especially for new destinations and unique places to stay. Any tourism business can use a low-cost digital camera or even their smart phone to capture a hotel, resort, tour, or a prior event. By uploading the results to YouTube and embedding the video HTML snippet on your [...]
