Hotel Marketing Needs Booking Optimization (B&Bs too!)

Independent hotels, B&Bs, guest houses, inns, boutique properties, resorts, and holiday lettings can learn about hotel booking conversion optimization. Find out how to get more bookings now AND later with the articles, resources, and tools on BookingCounts. 

Optimize for Book Now

More Bookings Now

Fix, Improve, and Optimize Your Website  (Reputation, Trust, Security) to Convince More People to Make a Direct Hotel Booking.

  • Hotel Keyword SEO
  • Content Marketing
  • Hotel FAQ
  • Booking Security
  • Hotel Trust Signals
  • Hospitality Reputation 

Optimize for Book Later

More Bookings Later

Capture Email Addresses Before People Leave Your Site to Send Reminders to Come Back and Make a Hotel Reservation Later.

  • Hotel Newsletters
  • Hotel Landing Pages
  • Email Auto-Responders
  • Social Media Follow-up
  • Book Direct Reminders
  • Repeat Guest Offer

Thinking about starting a Hotel Email Newsletter?

BookingCounts recommends GetResponse for all your hotel email marketing needs. It is free to get started with a 30-day trial. Their tools are user friendly, letting you design stunning email newsletters with drag and drop ease. The best part is their 24/7 chat support in case you have a question. Click the ad to get started today! 

Grow Your Business with Email Marketing (GetResponse)

Read Our Top Hotel Marketing Articles

Travel Booking Emails Must Have a Valid FROM Address
Consumers planning a trip online need a reliable way to communicate with your staff to ask questions and complete bookings.[...]
Title Tag Optimization for Travel SEO and Book Later Bookmarking
The all-important html page "Title Tag" is often mentioned as one of the first SEO areas for tour, hotel and[...]
3 Free Ways to Capture Leads on Your Hotel, B&B, or Guest House Website
Hotel remarketing is the proactive way to get people who are interested in your hotel to return and make a[...]
Put Mobile Travel Bookings First Optimization Guide
You’ve read the travel marketing headlines telling us how many (more) travelers are booking on mobile (just read emarketer, Skift,[...]
Training Course Book Now Optimization

Book Now 101 Training Course (Free)

You'll receive 10 weekly lessons (with 10 tips each!) in your inbox for a total of 101 ways to get more bookings.

Your first lesson that will arrive today, Reputable Travel is My Middle Name, tells you how to...​

  • Let Your Customers Say You Are Awesome
  • Ring the TripAdvisor Bell
  • Be Human When Responding to Negative Reviews
  • and 7 more tips for booking conversion optimization

* Your email will not be shared. Sign up for the free BookingCounts training and newsletter, sent at most once per week.